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Shopify is the absolute best option for e-commerce stores.
Gumroad, Squarespace and Webflow also have e-commerce functionality, but it’s more limited than Shopify. In almost all cases I'd recommend Shopify.
Squarespace is a good option for simple business websites (imagine a 5 page website for a doctor's office). It's a nice sweet spot between easy to use and functional website.
For higher quality websites with more customization and a CMS, I'd go for Webflow. The benefit of Squarespace over Webflow is Squarespace is easier to use.
For simpler websites and landing pages I'd go with Umso or Carrd because they are even easier to use.
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