I actually bought this company from a friend who was looking for a career change. I've always had an entrepreneurial mind because my dad was self-employed, so this was a great opportunity.
Each client requires a slightly different solution, but my main tools are Zapier, Gmail, Growbots for email prospecting, and Pipedrive for CRM.
I send email outreach directly to prospects that I've identified who might be a good fit.
My biggest challenge right now is producing results in the time of COVID. Sales is changing rapidly and I often find that the tactics that worked a few months ago need to be updated for the new situation!
My advice is to start with the smallest possible version of your idea. Try one client at a time, one problem at a time. Don't get so hung up on your final vision that you don't ever make any progress.
I plan to start offering Webflow development for my clients who have high-end motion design to showcase.
I think more and more people will start to understand how coding & the internet actually work, which will lead to a greater ability to come up with new ideas. On top of that, no-code also makes it easy for people to BUILD those ideas.